KeepPostdHow Often Should You Update Your Client?
Find your perfect cadence. Stop guessing, stop over-communicating, stop under-communicating.
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Now that you know how often...
Make updating effortless. KeepPostd lets you post updates in seconds. Clients check when they want. No inbox ping-pong.
Learn MoreClient Type Guide
Not sure which type your client is? Here's how to identify them.
Relaxed
Trusts the process. Rarely checks in. Responds when needed but doesn't initiate often. Happy to wait for your updates.
Common phrases:
Standard
Professional and reasonable. Asks occasional questions. Expects regular updates but doesn't micromanage.
Common phrases:
Anxious
Needs frequent reassurance. Asks for status updates. Worries when they don't hear from you.
Common phrases:
Hands-On
Wants to be involved in every decision. Reviews everything closely. May have opinions on implementation details.
Common phrases:
Why Update Frequency Matters
Too Few Updates
Clients feel ignored. They start sending "just checking in" emails. Trust erodes.
Just Right
Clients feel informed. They trust the process. You can focus on the work.
Too Many Updates
Clients feel overwhelmed. You seem unsure. You're wasting billable time.
Frequently Asked Questions
Updating Shouldn't Feel Like Work
You know the frequency. Now make it sustainable.
Your clients stay informed. You stay focused.